2013-06-03

ROGER VIVIER Book Exhibition Opening Cocktail

Roger Vivier held a Book Exhibition  opening Cocktail party to celebrate the release of it's first booklet in Hong Kong recently. Throughout his six decades plus career in fashion design, Roger Vivier (1907 – 1998) has juxtaposed his native Parisian style with an avant-garde sensibilities for a line of footwear that can be considered art. Later, having passed creative duties to Bruno Frisoni and image ambassador Ines de la Fressange, the Roger Vivier brand continued its innovative excellence into the 21st century, with its line of footwear embodying artistry, wit, and perfect craftsmanship. To commemorate the brand’s prestigious history, Roger Vivier has published a deluxe book, titled ROGER VIVIER, that details the company’s beginnings and how it transitioned from a high-end footwear company to a world-renowned luxury accessories brand.
 With an impressive installation set in place, the exhibition showcased the evolution of Roger Vivier’s iconic footwear through a series of stunning photographs that can be found inside the book. The venue exuded the brand’s history, with giant, three-dimensional versions of  Roger Vivier posted throughout the exhibition. 
With texts by Olivier Saillard, Virginie Mouzat, Colombe Pringle, Loïc Prigent, Elizabeth Sammelhack and Sophie Fontanel. Conversations between Ines de la Fressange and Catherine Deneuve, Bruno Frisoni and Cate Blanchett. With innate Parisian style, Roger Vivier (1907–1998) elevated the design and embellishment of ladies’ footwear to a high art during his sixty-year career. Vivier’s legendary shoes embodied artistry, wit, and perfection of craftsmanship, and were coveted by style icons from Elsa Schiaparelli, Catherine Deneuve, and Jackie Onassis to Brigitte Bardot, Liz Taylor, Grace Kelly, and Sophia Loren and none other than Queen Elizabeth II, who famously wore Vivier at her coronation in 1953. Described by Yves St. Laurent as bringing to his work a “level of charm, delicacy, refinement and poetry unsurpassed,” Vivier created the first stiletto heel in 1955 for a ready-to-wear shoe collection for the house of Dior, the elegant choc heel. In 1963, Mr Roger Vivier created the virgule, or comma heel which then becomes a timeless classic.
Roger Vivier’s innovative spirit is being carried into the 21st century by Bruno Frisoni, Creative Director, and Brand Ambassador Ines de la Fressange. Since his appointment in 2003, Frisoni has updated Vivier’s concepts while bringing fresh genius to signature styles including the buckle pump made famous by Catherine Deneuve in the classic film, Belle du Jour, while the exquisite and quintessentially Parisian icon Ines de la Fressange wears Vivier out in the world always with her inimitable elegance and wit. This lavish volume celebrates the history of the venerated house, and charts its evolution from a carriage trade shoe brand to a sophisticated, contemporary Parisian luxury accessories company with global reach.
With gorgeous new photography of the house’s collection of vintage shoes, beautifully rendered sketches, and details of the remarkable designs coming out of Roger Vivier today, this book is as chic as the accessories that fill its pages. With essays by Olivier Saillard, Virginie Mouzat, Loïc Prigent, Colombe Pringle and Elisabeth Sammelhack, and conversations between Ines de la Fressange and Catherine Deneuve, Bruno Frisoni and Cate Blanchett, Roger Vivier is a dynamic tribute to a much-coveted brand that will be a must this season for anyone with a love of fashion and especially of exquisite accessories.

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