Giorgio Armani S2022 Eyewear Collection

Giorgio Armani S2022 Eyewear Collection  features iconic silhouettes in warm soft colours from amber honey to tobacco.

The design is sophisticated and contemporary, and selected models have been handcrafted using sustainable materials.

TOM FORD Introduces The Foldable Temples Eyewear Collection

TOM FORD introduces the foldable temples eyewear collection with elevated style and elegance designed to combine aesthetics and comfort. Beautiful and functional, the four new styles feature folding temples that make it more practical to slip the glasses into a pocket. The temples are built with a technologically innovative closing mechanism that is absolutely intuitive and user-friendly. The spring hinge of the temples made of light, flexible steel dynamically follows the curvature of the lenses, defining the refined slender rims. Sophisticated contemporary design perfectly blends with the distinctive and timeless personality that Tom Ford expresses through each creation. The extremely high quality of the frames made in Italy is characterized by an exclusive flat packaging that emphasizes the unique crafting of the frames of this new foldable temples eyewear collection, is already sold at selected optical stores.

VERSACE AW2021 Eyewear Campaign

VERSACE AW2021 Eyewear Campaign was photographed by legendary duo Mert Alas and Marcus Piggott and stars supermodel Vittoria Ceretti. Ceretti presents fresh designs that rework the brand’s iconic eyewear symbols and is joined by Nacho Penin who introduces the latest frames for men. The new Biggie AW2021 Collection presents sun and optical frames that refresh the brand’s signature style. Intrinsically tied to 90s music and pop culture, this collection revisits iconic house codes and the brand’s legendary taste for unique designs. Reinventing one of Versace’s most iconic designs, the metal hardware of the original Medusa Biggie temple is reinterpreted here with a clean cut on see-through constructions for a full lens effect, enriched with metal Medusas.

VERSACE Eyewear Asian Design Collection

Versace Eyewear presents its first collection and campaign created exclusively for the Asian market. The campaign features celebrity and key opinion leader, Dany Lee.

VE 4407D
Glamorous squared style featuring a modern metal bridge construction and gooseneck nose pads. This sleek design boasts the new golden Greca cast metal temples. This sun model is available in burgundy with matte gold temples and violet gradient brown lenses or in black with gold temples and dark grey lenses.

VE 3302D
Fashion-forward and chic, these sunglasses boast a slightly oversized, rounded panthos frame with gooseneck nose pads. Golden Greca cast metal temples enhance the feminine design. Available in transparent red or black.

JIMMY CHOO AW2021 Advertising Campaign

JIMMY CHOO AW2021 Advertising Campaign introduces Hailey Bieber for the brand’s entitled TIME TO DARE. Captured on location in Los Angeles by Pierre-Ange Carlotti, the campaign explores exaggerated panoramas and intimate close-ups. Hailey’s gaze is confident, playful and magnetic. She’s on top of her world, living the life she dares.

The AW2021 Women’s collection is inherently glamorous, bold shapes and colors talk to multiple facets of style, from day to night. “This season marks a new chapter for Jimmy Choo. Hailey brings to life the modern glamour that defines our brand.” Hannah Colman, CEO.

“Hailey is the embodiment of the Jimmy Choo spirit today – glamourous, sexy, alluring, daring and confident. She perfectly encapsulates the DNA that is the core of our brand. I love her energy, style and her innate confidence that comes through in each of the images. I am so thrilled we were able to work together to create such a beautiful campaign.” Sandra Choi, Creative Director.

Model: 

Hailey Bieber

Photographer: 

Pierre-Ange Carlotti

Film Director: 

Terence Connors

BTS Photographer: 

Tyrell Hampton

Creative Direction: 

Sandra Choi

Art Direction: 

The Sunshine Company / Ben Kelway

Production: 

The Production Club

Stylist: 

Ilona Hamer

Hair: 

Mara Roszak

Make-up: 

Kate Synnott

LOEWE AW2021 Eyewear Collection

LOEWE AW2021 Eyewear Collection combines different styles, materials and fittings, characterized by iconic branding and shapes. In line with LOEWE’s Creative Director Jonathan Anderson, this collection also includes a reinterpretation of the Paula’s Ibiza diving mask revisited with a new bold modern shape typical of LOEWE’s approach to fashion and craft.

LW40073U (30G / 30A) 
This limited-edition model for men introduces a new rimless mask with refined details on the oversized front. The model features temples enriched with a new subtle metal jewelry end tips along with over-injected nose pads and lenses enriched by two decorative metal bars. The design is available in two strong shades such as Endura gold with gold lenses and Endura gold with solid smoke lenses.

LW40067U (30E)

Part of the new metal story, the style introduces a sophisticated use of the material in the eyewear collection. The model, a reworked archetypal shape, has a pilot metal profile from the bridge to the endpieces.

This frame also introduces new metal temples with jewelry end tips and over-injected nose pads. The design features a color palette balanced between classical and trendy shades with solid brown lenses.

LW40069U (30B / 16B)

Metal, the protagonist of this new eyewear collection, is featured in different models combining unisex and chic feminine lines with a universal fit. The material underlines the stylish shape from the shiny front over the temples to the branded jewelry end tips.

Other details include over-injected metal nose pads and a reinterpretation of the existing anagram temple with a smaller decorative logo. The design is available in classical or trendy shades with gradient grey sand or gradient smoke lenses.

LW40068U (16A / 30G)

The new metal story introduced in this collection continues with a round shape combining unisex and more refined lines with shiny front and temples. The round metal profile accompanies the shape of the frame from the bridge to the endpieces of the model. Characteristics of this new design are over-injected nose pads, new metal temples with jewelry end tips and the lasered logo. The style is available in classical or trendy colors with gradient smoke or gold mirror lenses.

LW40072U (53B / 45G)

This model marks the introduction of a new style in LOEWE’s thin acetate story. The style is characterized by a geometric angular cut following the original “Filipa” inspiration. To further enrich the model, the temples feature square end tips with the lasered anagram and dedicated thin metal hinges. The model is available with a havana acetate frame combined with gradient smoke lenses and a transparent brown acetate frame with solid brown and bronze flash lenses.

Palm Angels Debuts First Eyewear Collection

Palm Angels debuts its first SS2021 eyewear collection developed in the New Guards Group design workshops and creativity hubs, the new Palm Angels shades are pervaded by the codes of the brand, born through the innate dialogue with the ready-to-wear collection and a natural evolution of its continuous extension.

The firm geometric shapes of the acetate frames merge or collide with the metallic Palm Angels logo, bold and visible, to state the debut of the brand in the eyewear panorama. Essential yet audacious, the collection presents two unisex styles, available in different colors: Palm and Angel, a conversation of two complementary souls.

Unexpected is the key word for Palm. A dissonance staggers the structure, breaking the temple linearity and creating a distortion in the frame. A subtle 90’s feeling matching with a rock attitude: Angel presents a solid structure, where the maxi Palm Angels logo in the iconic goth font of the brand steadily marks its personality, clashing the ordinary.

TOM FORD Exclusive Eyewear Collection - Made In Japan Limited Edition

Tom Ford presents a new exclusive limited edition Made in Japan collection, which delivers an original interpretation of timeless shapes through innovative technology. The two new styles, made with the highest-quality materials, are characterized by a unique combination of two ultra-thin layers of acetate around a lightweight metal structure.

The sunglasses are distinguished by an extremely slim and flat shape enriched by a stylish temple metal core with the Tom Ford signature engraved. In addition, each pair features special lenses: Dalloz Optimized for him, Divel Fotocolor for her. The Dalloz Optimized combines a polarizing filter with technical colors, while the Divel Fotocolor is a new photochromic lens that darken and lighten automatically, depending on the light conditions. They are enclosed in a special white box with an exclusive case, packaging and the guarantee card.

Giorgio Armani AW2019/20 Eyewear Collection

Looking to both past and future, the new Giorgio Armani eyewear collection reflects the fashion house’s identity with materials and colours enhanced by new, exquisite details. In keeping with the theme of autumn/winter’s “Rapsodia in Blu” (“Rhapsody in Blue”) fashion show, one of the central colours is midnight blue, a deep, vibrant, elegant and velvety shade. Ideal for both men and women, this eyewear collection is a striking expression of Giorgio Armani’s aesthetic vision for the season.

AR803M

These distinctive round sunglasses, which starred in the AW2019/20 fashion show, are a tribute to Giorgio Armani’s design aesthetic and fully embody its style with a sophisticated look and meticulous structure. The robust frame, which features a high bridge, emphasises the model’s vintage inspiration. Made of very high-quality acetate, it deliberately contrasts with the mirrored lenses. The full logo is displayed on the temple. Available in glossy Havana with gold-mirrored brown lenses, and in glossy yellow Havana with blue mirrored lenses. 

AR309M

The optical glasses model with the same frame is available in glossy Havana.

AR8126

This vintage-inspired model, which starred in the AW2019/20 fashion show, revisits an iconic shape and familiar details of Giorgio Armani eyewear. The thick acetate frame is characterised by a key bridge and by wide temples that taper at the end. The unmistakable rivets that distinguish the head of the temple, which displays the full engraved Giorgio Armani logo, add a distinctive touch. Available in matte striped brown with smoke lenses, and matte striped green with green lenses.

AR112MJ

An example of vintage-inspired modern restyling, these round glasses feature a metal frame and acetate rims. Distinguished by their elegant simplicity, they feature an unusual pyramid bridge. Their unmistakable, appealing mix of colours and materials is enhanced by the slim temples with their engraved logos, and acetate tips. An iconic model suitable for everyday use thanks to its functionality, personality and character. Available in brushed gold with a glossy yellow Havana profile. The optical glasses model represents the quintessence of Giorgio Armani’s design aesthetic in its sophisticated simplicity. Available in brushed bronze with a glossy Havana profile.

EMPORIO ARMANI AW2019/20 Eyewear Collection

Energy and freedom. These are the keywords of the Emporio Armani Eyewear Collection for AW2019/20. Striking materials, shapes and details define a bold and eclectic collection that allows you to impress and to interpret your style in a truly unique way. Comfortable designs, interesting textures and bright colours make these frames look original, and ideal for everyday use.

EA 2091

This model, which appeared in the Emporio Armani fashion show, has an ultra-modern design and an unmistakable style that reflects the energy and vitality of the fashion collection. The mask front consists of a single lens. The profile of the glasses is printed in full colour on the back. The start of the metal and nylon temples features a printed logo. Available in red with red details printed inside and mirrored rose gold with rose gold details printed inside.

EA2092

This futuristic model, which appeared in the Emporio Armani AW2019/20 fashion show, represents the collection’s dynamic and eclectic style and the brand’s continuous evolution. The perfectly smooth mask design reflects the modern, technological spirit of the fashion show, delivering a cutting-edge look. The front consists of a single lens with a rectangular shape and sharp corners. The profile of the glasses is printed in full colour on the back. The temples have a distinctive “graduated” shape that accentuates the model’s bold character. The Emporio Armani logo with the brand’s iconic eagle motif is stamped at the top of the temple. Available in matt silver with mirrored toneon- tone lenses, matt blue with tone-ontone lenses and rose gold with tone-ontone lenses.

EA3152 GLASSES

These glasses are distinguished by their lightness, dynamism and comfort. Characterised by a minimalist design and modern finishes, the model is available in blue nylon.

EA4133 SUNGLASSES

These sunglasses perfectly interpret the brand’s casual style. The light nylon frame offers an easy-to-wear look, while the colour contrast on the temples gives the model a youthful and appealing appearance. The flat temples feature the engraved full logo. Available in burgundy with grey lenses and burgundy and grey temples, and dark green with lime details and teal mirrored lenses.

EA 4135 SUNGLASSES

Inspired by the Emporio Armani fashion collection, this model plays with a clean and feminine design for a young and fashionable look. The cat-eye frame is embellished with metallic finishes that frame the nylon front. The temples display the full Emporio Armani logo, while the brand’s iconic eagle motif is stamped on the temple tips. Available in Havana with glossy pale gold metal details and brown lenses, and in a blue “jeans” colour with gunmetal details and blue mirrored lenses.

Dior AW2019/20 CatStyleDior Sunglasses

 Dior AW2019/20 CatStyleDior sunglasses ooze modernity, combining boldness and elegance, certain models sport daring rectangular or butterfly shapes, while a resolutely couture version is embellished, by hand, with more than a thousand Swarovski crystals. The latter is also available in hematite and Aurore Boréale – a unique crystal developed in collaboration with Christian Dior in 1956 – versions. Super-light designs that complete the silhouette.

Berluti x Thélios First Collaborates Eyewear Collections

Introducing the very first Berluti and Thélios collaboration, an eyewear collection prominently featured in Kris Van Assche’s inaugural fashion show for the Parisian Maison. Six different sunglass models are inspired by Berluti’s signature patina, the traditional process for colouring leather. Which this season is reinterpreted by Kris Van Assche, taking on a new light and a wealth of red, yellow, blue and green hues which saturate garments and accessories as well as eyewear. The collection is also a tribute to the old marble tables at which craftsmen hand-dye the patina of shoes in Berluti’s manifattura in Ferrara. The dye-splattered marble is replicated with striated acetate on the eyewear frames. Timeless shapes and classic materials including light metal and deep-coloured, ultra resistant acetate meet understated luxury finishings, such as the iconic B logo discreetly placed over the hinges or the nose pads and a 1895 signature on the lenses. A mirror treatment with a patina-inspired ombré effect applied to the

lenses in two distinctive shades, Blue Flash and Read Flash - puts an audaciously modern spin on the design.

Halo: 

Acetate round shape featuring dedicated hinges and a branded metal plate, available in rainbow-effect lens colour combinations.

Bright: 

Metal pilot featuring an acetate temple and Berluti’s logo printed on the lenses.

Spectre: 

Metal round shape featuring an acetate temple, available in rainbow-effect lens colour combinations. 1895 logo engraved on the left lense.

Neon: 

Acetate rectangular shape featuring a metal nose pad, dedicated hinges and a branded metal plate, available in rainbow-effect lens colour combinations

Sparkle: 

Acetate modern aviator shape featuring dedicated hinges and a branded metal plate, available in rainbow-effect lens colour combinations. The most featured style in the FW19 Show.

Shine: 

Square aviator shape, featuring an acetate temple, available in rainbow-effect lens colour combinations. 1895 engraved logo on the left lense.

Mulberry Debuts Eyewear Collection

Mulberry launches its eyewear collection in a new expansion of their unisex lifestyle offering. Coinciding with the unveiling of the SS2019 collection, this debut collection presents seven styles inspired by British style icons. They each resonate with the youthful, irrepressible spirit of our heritage, and this season’s wider collection.

Taking an aesthetic sojourn to the Mod subculture of the sixties. This was an era when distinctive eyewear silhouettes, from John Lennons to Jackie Os, became synonymous with their wearers. The bold styles add a fresh, playful edge to these retro influences. The Mulberry frames fall into categories: the Kate, Jane, Emma and Gian come in chunky acetate while the Tony and Lenny styles are shaped from a lightweight metal wire. The final silhouette, the Enyd, combines both materials in a hybrid style. The colour palette borrows from the seasonal ready-to-wear, showcasing shades from Hibiscus Red to Sorbet Pink, as well as timeless black and golden metallics.

Emphasizing on craftsmanship and quality as much as form and functionality, this brand-new category have been created in partnership with eyewear specialists DeRigo. ‘The exciting decision to launch eyewear felt like a logical progression for me. When I design, it’s important for me to consider of every aspect of a person’s life. Eyewear presented a fresh new avenue to expand the Mulberry lifestyle. For this first collection, the idea was to create bold but refined frames that are both feminine and masculine, elegant and timeless. They reference a moment in time but feel right for right now.’ Johnny Coca.