ESCADA AND ESCADA SPORT FW2014/15 ad campaigns teamed with fashion photographers Claudia Knoepfel and Stefan Indlekofer shot the iconic fashion model Malgosia Bela. Malgosia is a staple in the fashion industry and has been featured on numerous international VOGUE covers. Shot in a Berlin studio, the combination of close-up and total-look images draws the focus to both the model and the collection. Malgosia's strong personality and feminine attitude highlight the modern and sensual aesthetic of the featured looks.
The ESCADA SPORT images were shot in front of pastel-colored walls, highlighting the collection's play on soft, elegant dressing. Additionally, Malgosia’s natural make-up and casual posing underline the relaxed character of the collection. The gentle silhouettes offer dropped shoulders and a new circle skirt appears, while fabrics such as velvets, mohairs, and Italian jacquards give the collection a new rich and cozy appeal.
Inspired by the works of artist James Turrell, ESCADA FW2014 collection features vibrant colors like coral-red and emerald-green. The silhouette plays with new volumes like circle skirts in mid lengths, nipped waistlines in blazers, and pants that accentuate the soft curves of a woman's waist.