2014-08-29

BVLGARI Chooses An Asian Actress For The New Advertising Campaign

  
BVLGARI announces the new LVECA watch advertising campaign by an Asian actress. Bvlgari captures the power of luminosity in LVCEA, a new timepiece for women. Tribute to the sundial, LVCEA winds history with modernity, clasping function to design. A rounded case, its lithe foundation, and a spectrum of shades and styles make LVCEA as luminously feminine as it is unmistakable.


The versatility that defines LVCEA makes it the accessory for all occasions. Unique for its day-to-night wearability, the watch’s design relies heavily on functionality. A pristine performance for which the Bulgari Watchmaking spirit is known, keeping unchanged perfect time.


With a collection of 12 different styles, LVCEA ranges from a classic steel version to the luxury of pink gold and pavé diamonds. This dense creative offer includes also obviously a rich marriage of steel and pink gold. Various models flourish their preciousness with diamonds to sparkle on every hour, or with the glow of mother of pearl. Others give centre arena to Ancient Rome, with sundial Roman numerals XII and VI to mark the time.


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