KIEHL'S New Oil Eliminator regimen formulated to defeat shine and oil to advance to the next level of refreshing clean, weightless hydration. Men around the world cite oily skin as a top concern and in Asia it is the most common skin type. Men have more sebaceous glands than women, which can lead to excess shine, oil, and enlarged pores. Men also sweat more than women, which exacerbates the sensation of greasy residue on skin. These sebum related factors plus environmental pollution combine to make men more likely to feel that they have greasy, dirty skin. As a result, men with oily skin can be hesitant to apply any skincare products for fear of making the situation worse.
Utilizing cutting-edge, space-age technology, Kiehl’s introduces its ground-breaking, star formula Kiehl’s Oil Eliminator 24-Hour Anti-Shine Moisturizer for Men. To complement this formula, Kiehl’s offers two additional formulas, Kiehl’s Oil Eliminator Deep Cleansing Exfoliating Face Wash for Men and Kiehl’s Oil Eliminator Refreshing Shine Control Toner for Men for a complete oil eliminating regimen. With daily use, these three, new products are designed to effectively reduce the presence of excess oil caused by sweat, sebum and pollution, helping to mattify skin and immediately minimize the appearance of pores. With continued use, skin feels rebalanced and the appearance of shine and visible, enlarged pores is reduced.
To develop the Kiehl’s Oil Eliminator 24-Hour Anti-Shine Moisturizer for Men, Kiehl’s chemists focused on Aerolite TechnologyTM, an advanced material based on the science of aerogel, which has historically been used in space exploration. Aerolite TechnologyTM is the lightest solid material on Earth because it is composed of up to 99.98% air by volume, helping to provide a weightless feel on the skin. Due to Aerolite TechnologyTM’s highly porous structure and large surface area. It is able to absorb 4 times its own weight in oil, providing efficient sebum absorption capabilities. It disperses and vaporizes sweat away from the skin because of its super hydrophobic behavior. The material’s irregular surface scatters light, which creates a matte, optimal skin appearance and results in reduced visibility of pores and skin imperfections.
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