2014-06-27

Ermenegildo Zegna @ SS2014 Collection


Ermenegildo Zegna SS2014 collection boasts an ample offering that is perfect for both formal and relaxed occasions, stretching from day into night, from the city bustle to holiday resorts. Impeccably tailored blazers and sports jackets, versatile outwear, lush knitwear and crisp cotton shirts dress a man of impeccable taste, who isn’t afraid to display his bolder side through exclusive color combinations and mismatches, both in terms of patterns, fabrics and textures. A range of accessories spanning hand-sponged brogues to luxurious brief cases to roomy travel bags, add the final touch.


In terms of fabrics, the collection reflects Zegna’s storied tradition and expertise with an array of exclusive fabrics that add value to each garment, further elevating its quality and uniqueness. In the tailoring area, for example, suits are cut from the New High Performance, an Ermenegildo Zegna patent that spotlights superfine Merino Wool fiber. Its premium quality stems from the fact that the yarn follows a high-twisting process that gives the fabric great resistance, natural elasticity and extraordinary resilience. Developed for exclusive wool suits and trousers, for the upcoming season, Zegna pushed High Performance a step forward, boosting its lightness, softness and sheen.


The versatile Crossover 600 jacket melds linen, silk and wool to obtain a final fabric characterized by three key features - lightness, resistance and a modern 3D effect. This season, Zegna introduced a new construction of the fabric using an extra fine yarn counterpointed by one with a different and thicker texture, creating a fabric with a 3D effect that intersects the light and shadows, perfect for herringbone suits and micro patterned jackets.


ZegnaSilk remains a tried-and-true cornerstone, an exclusive treatment that enhances the brightness, softness and resistance of this noble fiber. It adds a relaxed chicness to light casual looks such as colorful blousons while its sumptuous brilliance and ultra tactile effect make pure silk a perfect yarn for exclusive jacquard knitwear and the season’s new iconic printed foulards.  Cropped blousons in general steal the spotlight in the Sartoria SS14 arena, served up in many shapes and fabrications - reversible styles in micro-checked technical cottons with shirt collars; blousons in trademark Barracuda cotton with special frontal closures; bicolor silk versions; silk and cotton bombers with geometric prints. Sophisticated and casual wardrobe staples.


Also key in the Upper Casual range is the new upgrade of the Element treatment combined with the heritage quality of the Trofeo wool for innovative outerwear. The result is a sophisticated and innovative fabric, which maintains the same technical performance in terms of water resistance but with a feather light weight and a softer hand.


Prints also continue to be a spring favorite, especially for Upper Casual shirts. Micro effects, textured geometries, florals, plus motifs that wink at both the sports and vegetal world, are some of the highlights.  The ample color palette mixes neutrals, earth tones, chalky pastels and lush deep tones. On the traditional side are airy ivories, tan and sand opposite shades of grey, from pearl to smoke, and degrading nuances of sea blue. Infusions of color are represented by cherry red, terracotta, raspberry and baby pink. 


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