RADO launched the HyperChrome UTC, the latest member of the brand’s immensely popular HyperChrome collection recently. The brand has been striving to produce the world’s most durable watches by combining revolutionary materials and innovative designs. A catwalk show was staged after the ceremony, with models demonstrating the brilliant looks and the unique textures made possible with the revolutionary materials used in the models of the HyperChrome collection including the new UTC, the Automatic and the Glam Slam.
The opening of the Lockhart Road Flagship store in Causewaybay is the brand’s second store in Hong Kong. “In today’s busy world it is often important to know the time in more than one place at the same time. With the HyperChrome UTC we have made this possible in typical Rado style, using high-tech, comfortable and scratch-resistant materials with outstanding design. It is fantastic that Rado has such a strong presence in one of Hong Kong’s most important shopping areas. We are proud to be able to showcase the very latest products from the Rado HyperChrome collection to customers in Hong Kong.” Said Matthias Breschan, CEO of Rado.