mylifestylenews

2013-10-25

ISSEY MIYAKE New Eau de Parfum @ PLEATS PLEASE

ISSEY MIYAKE New Eau de Parfum PLEATS PLEASE is a whirlwind of joy, optimism and high spirits, Pleats Please, just like the pleats of Issey Miyake, gives life colour. Pleats Please is a symbolic playing field that creates a universe of exuberant cheer, in constant movement. Now the Eau de Parfum makes its appearance in an explosion of infectious joy, a sparkling bubble of happiness. Pleats Please Eau de Parfum may appear discreet and quite simply enchanting but it bursts with colour, and its structure is an ode to violet. This exhilarating and vibrant colour dresses the faceted bottle in a beautiful light display. An emblem of Pleats Please, the cap is decorated with its iconic finely pleated petals. Its colour responds in an echo of the violet. Violet, this symbol of harmony, takes on a poetic definition.  It visualises how joyful while carrying out this intensified and excited scent. 
The bottle of the new powerful and voluptuous Pleats Please Eau de Parfum is coloured in sparkling violet purple. Deceptively discreet, violet asserts itself on the floral middle notes, with joyful and luminous peony and sweet pea. A soft voluptuousness rests on a woody, patchouli and cedar base, while more intense and sensual vanilla prolongs the trail and delivers a tender and gourmand facet. The perfumer Aurélien Guichard aims at creating a scent of happiness and energy, everyone could feel it as if in the land of peace. The enveloping, addictive Pleats Please is enchanting once more in this exquisite Eau de Parfum. In the words of perfumer Aurélien Guichard: “Pleats Please Eau de Parfum is like biting into a violet macaroon.” Pleats Please is adding a delicate and delectable dimension to its joyful universe, to be enjoyed at will.  A fragrance to feed on! 

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