Ermenegildo Zegna Couture SS2015 advertising campaign keeps on interpreting the dichotomy between architecture and space, which was the primary inspiration behind the SS2015 fashion show. The location itself is essential part of this dichotomy. Set high above an undefined metropolis and its skyline, space itself forms the backdrop against which the inner strength of Zegna’s New Leader is portrayed in his symbolic domination of his own world from the rooftops (architecture), with an understated demeanor and sense of personal freedom.
Inez & Vinoodh
Art Direction by: