2013-05-30

MCM Hong Kong Flagship Store 2nd Year Anniversary @ MCM Cognac Visetos Art Exhibition

MCM celebrated its second-year anniversary in May 2013, MCM Flagship Store at Entertainment Building in Hong Kong recently and presented the new collection crossing over with art - “Eye on the Horizon” which reflects summer passion and trendy art. And the classic heritage Cognac Visetos was showcased in Art Basel.
 MCM classic heritage Cognac Visetos shows its classical form through its modern art design. Cognac Visetos begins ever since MCM is launched. It carries MCM core value “Back to Basic”, focusing on brand’s German origin and the nation’s traditional handicraft. Today MCM develops of the foundation of its core value and traditional handicraft, and evolves as the world changes to fulfill customers’ various needs.
  
The opening of Art Basel on 24th May 2013 in Hong Kong has attracted many artist pioneers. Twelve artists reinterpreted Cognac Visetos handbags, giving a new appearance to MCM Flagship Store at Entertainment Building in Hong Kong. Artists who participated in the collaboration include Hunt Slonem, Don Mitchell, Brad Howe, Eric Demarchelier, Julie Combal, Eddie Granger, Diana Delgado, Matthew Satz, Nora Mulheren, Rotem Reshef, Miriam Cabessa and Stephan Fowlkes. MCM aims to lead Cognac Visetos to become cutting-edge in form of visual art, to show MCM’s passion and persistence of creativity and art. 

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