2013-03-15

Joy & Peace @ SS2013 Collection

Joy & Peace SS2013 collection capturing her unique “My Moments” continues to glamorize modern ladies and adds an extra dose of fashionable dynamics to the looks of trendsetters, inspiring them to show their charm and chic every moment.
The new theme blends alluring sensuality and confidence with a vibrant palette. The four series include the bold and creative “Color Blast”, the exotic “Tribe and Hype”, the harmoniously simple “Peaches and Cream”, and the edgy and cool “Golden Era”. Designed to suit every occasion, they reveal the gorgeous style of all bold new generation and let them shine in the new season.
The energetic Color Blast collection presents the active side of urban ladies. Bold colors like bright yellow, electric blue, red and green, accented by neon and transparent plastic films, spice up the series. Round-and-square-toe design and colorful rubber soles highlight the vigor of the young generation, while wedge sandals and streamlined platforms with snakeskin-embossed calfskin and geometric patterns effortlessly bring out the charm of the cool and new generation in every step they take.
The Tribe and Hype range gives the exotic tribal look a colorful touch. The strong and warm palette of tangerine, sand yellow and electric blue pairs with exquisite ethnic patterns, animal skin embossed leather and special buckles to accentuate the allure of a joyous, carefree dancer in a grassland. Wooden heels and thick heels underline the strong individuality of those who dare to challenge, while linen, cork and woven details guarantee lightweightness and comfort, completing the appealing holiday look.
Inspired by the fantasy of our bold generation, the Peaches and Cream collection in pastel colors manifests the warmth of Spring and blends modernity with simplicity. White, light beige, light pink and aqua blue are juxtaposed with layers of collages and silhouettes from the 50s to create a truly feminine look. Diversified materials are matched with square toe and accessories in pastel colors to highlight the graceful allure. The stylish collection reveals the optimism and passion, just like you and me.
 The Golden Era collection glams up the cool style from last season. The metallic finishes are complemented by shimmering materials, feathers, mirrored leather, patent leather and metal elements. Rich indigo and ruby tones highlight the edginess and coolness of working ladies, while pointed-toe design and cutout heels add a touch of chic and pride to the office look. The new “My Moments” Collection unveils the confidence, boldness and outgoing character of those young at heart and allows them to seize every chic moment anytime, anywhere.

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