2013-07-19

BALLY Stripe AW2013 Capsule Collection

 BALLY Stripe AW2013 Capsule Collection of casual travel bags is designed to take you from work to play with a subtle kind of luxury to match your relaxed mood. Weekends are when work ends and laid-back adventures begin. Zürich to St Moritz, Manhattan to Montauk or boardroom to beach hut via the tennis court. Whatever you do in your free time.
The Weekender, the small collection also features a Business Bag and a Tote. In addition, there is a Messenger and a Cross Body Bag, both with a padded compartment for a laptop. The complete Bally Stripe collection, due SS14, will extend the line to include a range of small travel accessories. The understated luxury of the collection is intended to be revealed over time as bags are used, again and again. Each one is constructed from soft yet extraordinarily robust calf leather in an intense shade of chestnut. A matt finish was chosen that is easy on the eye but gives the rich texture of premium leather every time you pack or unpack your bag.
Innovative leatherwork techniques were used to keep seams to a minimum. As well as making the bag more lightweight and durable, this method also enhances the clean shape and natural elegance of the collection. Each bag features practical pockets for optimum functionality, adjustable straps or handles in raw-cut leather, and distinctive square-rounded buckle design inspired by the Bally archive.To highlight the spirit of innovation, functionality and relaxation that runs through the collection, Bally’s iconic red and white stripe motif has been re-engineered. After 75 years as a simple decoration symbolizing Bally’s first days as a pioneering ribbon company in the 1850s, the Bally Stripe became an essential element and a classic signifier of the house. Made from red and soft white premium calf leather, the new-look stripe is padded and inlaid on a special frame using an exclusive handcrafted method.
Inspired by the Bally Stripe’s three-line format (red-white-red), a short film has been created by Bally to launch its new collection. The video shows one man’s weekend adventure as he goes from boardroom to skateboard via tennis court and international romance.

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