Ralph Lauren opens its first dual-gender flagship store in Lee Gardens, Causeway Bay, Hong Kong recently. The opening of the Lee Gardens flagship reinforces the Company's strategic plans to focus on global luxury retail expansion in Asia. Offering the ultimate in luxury and service, the new store features a premiere assortment of Ralph Lauren men’s and women’s apparel across 20,000 square feet, along with a robust selection of accessories, including handbags, leathergoods, footwear, Ralph Lauren timepieces and fine jewelry.
The façade of the store features intricately carved limestone decorative panels inspired by the rich architectural heritage found in New York City. The handcarved architectural features add a bespoke and majestic touch to the four-story frontage. The facade is punctuated with images of Octave Denis Victor Guillonnet’s “Bridle Path at Hyde Park,” a painting from Ralph Lauren’s private art collection, showcasing the equestrian heritage embodied by the World of Ralph Lauren. Detailed bronze metalwork surrounds the two-story windows, which frame views of the luxurious interiors. A two-story limestone arch marks the grand entry into a gracious double-height space highlighting Women’s accessories.
The two-story store has a grand staircase as its centerpiece, separating the dedicated floors for men’s and women’s. The women’s floor echoes the New York 888 Madison Avenue mansion, with a refined neoclassical style and soft feminine details. Featuring limestone flooring, handpainted woodwork and antique fixtures, the women’s interior cultivates an intimate and opulent experience.
The Men’s floor embodies the gentlemen’s club feel, similar to the New York Rhinelander Mansion. The space evokes a masculine ambiance with the use of stained mahogany millwork, rich French polished details, and leather and limestone accents
Timeless and sophisticated, women’s Collection reflects Ralph Lauren’s definitive design philosophy in its groundbreaking juxtaposition of feminine glamour with impeccable hand-tailoring. Black Label is the essence of sleek, modern sophistication for women, with chic and dramatic proportions.
The men’s area offers dedicated spaces for Purple Label and Black Label apparel and accessories. Committed to the highest level of quality and elegance, expertly tailored Purple Label is the ultimate expression of luxury for the modern gentleman.
Ultramodern yet timeless, the Black Label collection is sleek, bold and masculine. Continuing Ralph Lauren’s tradition of service at the highest level, the men’s area will feature impeccably crafted Made to Measure suits, dress shirts, trousers, topcoats, sport coats and formalwear customized to exacting measurements, and Made to Order accessories and leathergoods.
The Ralph Lauren Watch and Fine Jewelry collections are also showcased in a dedicated watch and jewelry salon. The 2014 novelties within the Stirrup, Sporting, Slim Classique and 867 luxury watch collections will be available, alongside lavish jewelry such as the Equestrian collection. Encapsulating the charm of Ralph Lauren’s iconic equestrian heritage, the collection includes the designer’s most recognizable motifs, from classic stirrups paved in shimmering diamonds to stylized horsehead bracelets.