Christmas, the time to deliver warm blessings to your loved ones, yet it is never easy to prepare a unique and seduced gift. With its swivelling case, the Reverso continues to astonish and dazzle the world with its enduring legacy, timeless design and exquisite craftsmanship. Personalising the back of the model is a unique way of claiming ownership of one’s watch. Jaeger-LeCoultre has imagined a way of rendering this experience even more exclusive by offering the “Atelier Reverso” service that provides the possibility of having the back of the Reverso engraved, as well as changing the strap. In this festive season, creating a personalised watch for your loved ones would be the perfect gift idea. A simple turn of the case unleashes boundless imagination and creativity. This natural and intuitive touch is still the most iconic characteristic of the Reverso. Since its creation in 1931, the watch never ceases to reinvent itself and take us by surprises. Years pass, times change, the Reverso not only persists its distinguished heritage and technical excellence, while combining the Grand Maison’s core values and contemporary aesthetics in its pursuit of innovation. The Reverso remains as an epitome of elegance in different times and cultures.
Marking the 85th anniversary of the Reverso, Jaeger-LeCoultre takes innovation to the next level by introducing the Atelier Reverso to watch enthusiasts. This service opens a new chapter for the icon with imagination. You may choose from Reverso Classic, Reverso Tribute and Reverso One collections and design your own caseback, which will be enlivened by the artisans at Vallée de Joux. A thoughtful gift brings delight to the owner with beautiful inspiration behind. The collection naturally enables a choice of straps in a wealth of refined shades as well as calfskin, alligator leather, ostrich and satin, to cater different occasions and sensitivities. Jaeger-LeCoultre has also invited the star guest, Christian Louboutin, to take part in the Atelier Reverso 2016 edition. The brilliantly fanciful collaborative endeavour between the artist and the artisan is a beautiful symphony of creativity with endless possibilities and wonders. With its remarkable history and tradition, Jaeger-LeCoultre manifests ingenuity while adding modern touches in its creations. Similarly, to keep up with the fast-paced tech world, the watchmaker extraordinaire adapts its ways in embracing both traditional and innovation with all watch connoisseurs.