2016-12-19

evian® X Christian Lacroix Celebrate 10-Year Collaboration Success

For the 10th anniversary of the Limited Edition bottle, evian® and the House of Christian Lacroix are reunited again to launch the evian® x Christian Lacroix 2017 Limited Edition bottle. In 2007, the disruptive vision shared by the two brands brought together the purity of water with the creativity of fashion paving the way to a saga of collaborations with the greatest designers. To celebrate this success story, the House of Christian Lacroix pays tribute to evian®’s live young spirit, by reinventing the Paseo pattern. Born to Haute Couture, the delicate embroidery design was used for the first time outside the Christian Lacroix fashion collections on the initial evian® Limited Edition bottle in 2007. It has since become an iconic design of the House. This new colorful Paseo Limited Edition version is the pure expression of today’s Christian Lacroix creative universe: flamboyant, Parisian, and with an ever young spirit. It comes in a set of two bottles: a pink and a blue one. Sacha Walckhoff, Creative Director for the House of Christian Lacroix expressed that, “The evian® x Lacroix collaboration is just like a wonderful dream come true and we had the chance to collaborate twice, which makes me a very lucky designer!”

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