Roger Vivier opened its fourth store in Hong Kong at ELEMENTS mall recently. Spans 160 square meters, the boutique featured the unique decor concept of the Maison Roger Vivier and designed to resemble a luxurious French mansion, with an artistic décor featuring carefully designed lighting that reflects off the interior’s light pink interior for an ethereal airy vibe. The brand’s longstanding à la française artistic vibe can be felt throughout the shop.
To celebrate the store’s grand opening, Roger Vivier produced a vibrant photo shoot starring Hilary, daughter of Anna Ueyama.
Shot by renowned photographer Matt Hui, the shoot features Hilary in four distinct stylish looks, each one made up of the new Viv’ handbag and Sneaky Viv’ sneakers from Roger Vivier’s 2016 Spring-Summer collection.
In addition, the brand invited Singaporean fashion illustrator Alex Tang, I.T’s creative director Kwannam Chu, and renowned Slovenian illustrator and designer Črtomir to create unique artworks to accompany the debut of this vibrant SS2016 line.