2012-08-24

Juicy Couture FW2012 @ L.A. Loves London Collection

Juicy Couture FW2012 collection is Inspired by the theme “L.A. Loves London” delivers an amazing collection including ready-to-wear, handbags and accessories, reflecting a taste of London. The Juicy Couture girl returns from her summer travels with a sophisticated air with the sunny Los Angeles energy, the Fall 2012 collection injects California cool with hints of punk influence. Peppered with menswear tailoring, tongue-in-cheek nods to status and elements of 1970’s Sunset Strip, Juicy Couture celebrates London Mod this fall.
  
  
   
“When thinking about the post-summer Juicy Couture girl, we felt inspired by her travels and her desire to be a little more polished and pulled together,” says LeAnn Nealz, Juicy Couture Chief Creative Officer and Co-President. “I spend a lot of time travelling between London and Los Angeles, which got me thinking about this concept ‘LA Loves London’- everything from Anita Pallenberg to T-Rex to Joni Mitchell ‘Blue’. This collection is the result of bringing some of that aesthetic to our Los Angeles design sensibility.”
The unconventional treatment of more traditional materials gives way to cool, polished looks. Houndstooth, paisley and plaid, in deep red, blue and toffee, make for interesting color-blocking and pattern play. Prints fashioned in simple silhouettes like draped silk paisley pajama pants and an English snaffle shift become the perfect pieces for chic, relaxed dressing. Embossed monogram leather bags and pave-drenched gold and silver jewelry finish the look with a witty air of posh sophistication.
    
  
  
A little fur, a hint of rock and lot of attitude amount to seriously fun dressing. Geometrics, animal prints, and vibrant florals create head-turning statements. Creative styling pairs plaid-on-plaid with a faux fur cheetah cape for an over-the-top textured look. Weighty embellished jewelry, adorned fedoras and over-sized clutches bring new meaning to “more is more.” Leather, leopard and lace bring a modern vibe to menswear-inspired tailoring.
Classic wardrobe pieces like herringbone blazers and drainpipe trousers in rich greens and berries get amped up with leather binding detail, while lace inlay sweaters and leopard print silk tops get new life with a shot of neon. Oversized cuffs doused in heavy gemstones and ornate linked chains offer a refreshingly noteworthy combination of edgy glam.
 
 
 


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