He likes to take care of himself and rise to a challenge, without becoming a performance addict or body worshipper. A charmer, he is well aware that women are not looking for “Mister Muscles”, but a man at ease in mind and body. He embodies the very essence of sport. If he goes running in the morning, it’s to clear his head; if he goes boxing or to the gym in the evening, it’s above all to unwind. To him, sport is just as much a game as a means to excel. In the changing room, he locks away his little stresses of the day, and tidies away his files and connected objects. It’s his decompression chamber; he relaxes and gets into top shape, partnered by his energy- packed eau de toilette and this is the Guerlain new L’Homme Ideal Sport Fragrance.
To reveal the eau de toilette’s sporting potential, Thierry Wasser, Guerlain’s Master Perfumer, and Delphine Jelk, Guerlain Perfumer, have given the almond note a boost of vitality, energising it with fresh spices and a wave of aquatic notes. Neroli essence delicately enfolds it. Last but not least, the winning trio of coumarin, vetiver and patchouli brings strength, vigour and sensuality to this “active water". Boasting a luxurious, broad and streamlined look, the bottle adopts its predecessors’ codes. With strong shoulders and a solid guilloché cap, its athletic physique is underscored by a deep blue lacquer, like an invitation to an aquatic getaway. The label’s red trim evokes a smart casual sports shirt, which the Ideal Man likes to slip on to physically give his best.