Blancpain unveiled its newest flagship with an auspicious grand opening ceremony on Queen’s Road Central Hong Kong recently. The standalone store’s modern decor creates a beautiful juxtaposition with the brand’s long and reputable history whilst staying true to their heritage of innovation and craftsmanship.
The 1,200 sf boutique showcases Blancpain’s Basel 2016 novelties – Villeret Quantieme Annual GMT, Metiers d’Art Creation, Fifty Fathoms Bathyscaphe and Blancpain Ladybird. A Blancpain watchmaker was also on-site to showcase the complexities and wonders of their timepieces with a live demonstration.
Blancpain’s new store’s facade is distinguished by the elegance of wood, evoking the traditional master-watchmaker’s workbenches which generate a relaxing and pleasant feeling; typically of a family home.
It is the perfect place for showcasing the finest selections of unique Blancpain pieces, limited editions and complicated watches. The boutique also offers a private VIP room, a Blancpain Library together with a Blancpain Lounge Bar to underpin the Blancpain hospitality. The cozy environment invites guests to discover the unbridled creativity, ingenious design and meticulous craftsmanship of Blancpain.