ESPRIT evolves and amplifies the #ImPerfect story for SS2016 and embraces the ultimate form of individualistic expression: dance. It’s a feeling we all know: that tingling sensation when a great song makes you want to move to the beat, whether or not you dance with professional perfection or your style is awkwardly imperfect.
Spreading this energy further, athletically-inclined actor Him Law and dancing queen Stephanie Cheng were invited to join the #DanceWithEsprit party and show their unique steps. Bringing the successful #ImPerfect campaign to the next level, the event encouraged everyone to shine with our individuality and charm while reintroducing Esprit with a refreshingly new vigour.
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