mylifestylenews

2015-02-17

HUGO BOSS x World Champion Professional Soccer Mats Hummels


HUGO BOSS is launching a partnership with professional soccer star Mats Hummels, who was a key player on the German national team during the World Cup in Brazil in 2014. The 26-year-old is one of the most prominent high-profile soccer players of his generation. Mats Hummels is particularly well-known for his style, both on and off the soccer field. As of today, the German national team player will represent HUGO BOSS beyond the world of sports at events and public appearances as well as in campaigns and photo shoots. “Confident, sophisticated and successful: Mats Hummels embodies these traits, which makes him the ideal partner for HUGO BOSS,” says Gerd von Podewils, Senior Vice President Global Communication at HUGO BOSS. “That’s why we are so thrilled to have the opportunity to work with him. “When I signed my first professional contract in the Bundesliga, HUGO BOSS had a partnership with my soccer club at the time, and I’ve been a fan of the brand ever since. I’m excited that I will now be wearing HUGO BOSS beyond my official appearances with the German national team,” says Mats Hummels.