2012-04-10

TOD's & Vogue @ Claiborne Swanson Frank's "American Beauty" Book Launch

TOD’S and Vogue US hosted a cocktail  event to celebrate the launch of Claiborne Swanson Frank’s Assouline photography book “American Beauty”, featuring portraits shot by Claiborne of various fashionable American women: editors, socials, models, designers, musicians, artists, etc. About 250 people attended the event at the grand space in Park Avenue, uptown New York, including many of the women featured in the book. TOD’S and Vogue proved to be the ideal partners to host Claiborne’s book launch, as she has roots to both brands, working for Vogue and appearing in TOD’S Spring 2011 “An Italian Moment” advertising campaign.TOD’s represents everyday modern women, having dressed many of the women featured in the book and TOD’s heritage and products match these women’s fashionable and elegant taste. To evoke the book’s message of “American Beauty”, TOD’s  displayed their iconic products such as the Gommino and the D bag in a color array of red, white and blue throughout the event space.   
 

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