mylifestylenews

2018-09-04

LOEWE X Thélios Fall 2018 Eyewear

 Craftsmanship, experimental spirit and expertise in leather: these are the three pillars of LOEWE that also define this first eyewear collection made in collaboration with Thélios. For Fall 2018, innovative and graphic shapes have been conceived to echo the Maison’s strong identity and iconic products.


The mix of man-made materials (leather, metal, acetate), the sophisticated use of gradient lenses and the choice of audacious structures make this collection radical, driven by distinct creative standards for the future of LOEWE’s eyewear category. While futuristic masks allude to its architectural silhouettes, the classic aviator shape is reinterpreted in a more playful way, also linked to rectangular styles made of mirror lenses and padded leather. The result is consistent with both the Maison’s archive and its last collection: unusual and definitely modern.