2012-01-04

《Bally Opens @ Geneva》

Bally celebrated the opening of its store in the elegant Swiss city of Geneva at Rue du Rhône 47 recently. Located close to the captivating Jardin Anglais, the store overlooks the city’s famous floral clock and occupies a space of almost 280sqm set over two floors. As Bally marks 160 years of excellence in leather craftsmanship and modern design by showcasing the complete women’s and men’s AW2011/12 Collections including shoes, bags, leather accessories and ready-to-wear. The store’s harmonious interior features white fossil stone floors and 100% pure wool grey carpet, offset by white walls that enhance Bally’s sophisticated style. A further eye-catching element of the store is the stunning marble staircase and feature wall constructed from luxurious, soft alcantara. 
Bally has again applied its principle of creating appealing spaces that evoke a sense of luxurious ease by applying a natural palette contrasted against light and dark surfaces. The strong, clean lines of the façade’s bronze frame incorporates large picture windows with key displays arranged to present the Bally product at eye-level and complement the refined surrounding architecture.

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