GIVENCHY Spring 2019 Collection
Mirroring the Seventies modernist mood of Artistic Director Clare Waight Keller’s GIVENCHY Spring 2019 pre-collection further highlights the relationship between clothes and their architectural surroundings.
Produced under the direction of Clare Waight Keller, the collection creates a multi-layered connection between GIVENCHY’s aesthetic and its surroundings.
An insightful study in contrasts.
The looks and settings are by turns sleek and smooth or textured and undulating.
The style brings together formal rigor of line and complementary shapes, compositions, movements and characters.
A series of living tableaux seems all the more real thanks to the use of retro-inspired filming techniques that pick up on the raw, rough energy of vintage Super-8 films.
Color and motion are spliced together with seemingly random crops and close-ups. An urban, modular beat fragmented by the silence of nature or the sound of footsteps creates a sense of tension and presence, inviting closer observation.
Placing this season’s GIVENCHY pre-collection in the context of a graphic, urban and sometimes brutalist environment serves to further heighten the materiality and sensual attitude of Clare Waight Keller’s designs for Spring 2019.