On a balmy summer evening.
At sunset in the desert.
It’s lasting serenity.
ETERNITY summer Calvin Klein
ETERNITY summer Calvin Klein captures the serenity experienced by a couple in the middle of a desert; all they can feel is the warmth of the hot sun soaking into their skin mixed with the cool airiness of night fall as they watch the sunset. ETERNITY summer Calvin Klein for women is a fresh and feminine fragrance with an alluring appeal opens with a top of rose that evokes inner femininity; the earthy vetiver oil base brings a multifaceted appeal that exudes natural sensuality. ETERNITY summer Calvin Klein reinterprets the iconic ETERNITY bottles with a summer twist inspired by the intense colors of the desert horizon at sunset. the sleek gradated bottles are luminous with vibrant shades of blue flowing through to rich orange tones. The ETERNITY summer Calvin Klein print advertising campaign captures the calm serenity and romance of a desert sunset. the sky transforms from cool blue to warm orange as the sun sets on the horizon.
Floral – Sensual – Alluring
Fragrance:
Floral
Top:
Anise Star Bergamot, Desert Rose
Mid:
Osmathus, Watery Accord, Saffron
Dry:
Olibanum, Sandalwood, Skin Musk
feel
the desert heat.
party until
sunrise.
experience
the energy.
ck one summer
The ck one summer limited edition is bright.
energetic. fresh and captures the electric energy
and free spirit of a desert ritual. The threads of red-gold saffron set the
festivities ablaze, while the lime, citron and cucumber create a feeling of the
crisp air with an icy zing of freshness against the fiery heat of the desert. The iconic ck one summer bottle captures the beaming desert sun; the back of the glass bottle is textured with raised sun rays that create the illusion of a sun rise. the iconic glass bottle glistens in a vibrant blue as the electric red ck one summer logo flares in the foreground adding depth and dimension. The ck one summer advertising campaign captures the energy and electricity of a desert ritual. the vibrant blue bottles pierce the pure white sand dunes and clear blue sky as the scorching red logo sets the scene a blaze.
Fragrance:
Citrus Spicy Fruity
Top:
Lime Natureprint, Citron, Cucumber Natureprint
Mid:
Fiery Pepper Trio
Dry:
Creamy Musk, Guaiac Wood, Saffron
ETERNITY
summer Calvin Klein for men
Sensual – Clean – Exhilarating
A combination of the sensual and magnetic warmth of the skin heated by the summer
sun and the cool evening breeze. the jasmine and violet leaf base is uplifting
and refreshing. the heart of the fragrance brings a sensual depth and
long-lastingness with the creamy and smooth essence of sandalwood.
Fragrance:
Fougere Green Fruity Fresh
Top:
Bergamot Oil, Desert Sage, Ginger
Mid:
Violet Leaf, Jasmine Sambac, Coconut Water
Dry:
Sandalwood, Vetiver Oil, Salty Musk
Creative Agency:
crk advertising
Director/Photographer:
Ulysses Frechlin
Location:
White Sands National Park, New Mexico
