2023-01-12

Tiffany & Co. x Eileen Gu Presents 2023 Chinese New Year Campaign With The Limited-Edition Tiffany T Collection

Tiffany & Co. x Eileen Gu presents 2023 Chinese New Year campaign honoring this joyful occasion with the Tiffany T limited edition, with colorful gemstones and a vivid design that makes it a perfect talisman for the Year of the Rabbit.

Bright gold and sparkle set the tone for the Chinese New Year, and Eileen Gu shines in the Tiffany T, HardWear, Lock and Knot Collections in the latest campaign. Whether the jewelry is worn alone for a touch of elegance and sophistication or stacked together for showcasing unique personalities, the shimmering design is perfect to enhance the festive atmosphere and well wishes for a joyous New Year full of happiness and prosperity.

The sleek T motif and the confident attitude marks Tiffany T's timeless and extraordinary style. On this festive occasion, Tiffany launches the Tiffany T global limited-edition bracelet. The perfect harmony of 18K rose gold and pink sapphires gives the classic design a new loving meaning.

The Tiffany T, with its distinctive 'T' motif running through it, creates a modern and streamlined look, welcoming the new year with confidence and courage. Under the radiance of gemstones, the signature House code shines through the design symbolizing everlasting joy and prosperity.

Inspired by a padlock, an important motif from The Tiffany Archives, the Tiffany Lock is a bold and visual statement expressing the idea of “No rules. All welcome”, emphasizing the start of the new year with the power of togetherness and inclusivity.

Tiffany HardWear is elegantly subversive and captures the spirit of New York City; it is a modern interpretation of an archival design from 1971, the signature gauge links play with tension, proportion and balance in design, presenting a great equilibrium of strength and gentleness. An interplay of opposites, Tiffany Knot contrasts smooth organic forms with striking jagged angles on the pieces presenting a harmonious symphony of elegance and strength, forging an amulet with love and blessings.

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