2012-06-12

The Macallan Masters of Photography III @ Annie Leibovitz Edition

The Macallan unveiled “The Macallan Masters of Photography III: Annie Leibovitz Edition” in Hong Kong recently where works captured by the world’s most famous photographer Annie Leibovitz took guests on a stunning journey to the heart of The Macallan by capturing The Macallan moment through her eyes. The Masters of Photography: Annie Leibovitz sees Leibovitz bring to life the essence of the brand through her unique photographer’s eye, with renowned Scottish actor Kevin McKidd cast in the role of the leading man.
The Macallan Masters of Photography series features exclusive collaborations, conjoining the art of whisky making with the artist’s interpretation of the world of The Macallan. Previous editions were authored by iconic photographers Rankin and Albert Watson.
This year, Annie Leibovitz has interpreted four single cask variants released for the first time, resulting in four powerful images. Shot against dramatic backdrops in and around New York City, Annie Leibovitz captures the brilliance of a moment where everything comes together, showcasing the stature of whisky as an icon of taste and masculinity and confirming The Macallan as ‘The Last Word’ in luxury.
 
The Macallan Masters of Photography: Annie Leibovitz Edition comprises 1000 limited edition bottles, of which there are four different versions.  Each bottle contains one of four unique single malts, crafted to reflect the mood of the signed Annie Leibovitz print that it is paired with. The four whiskies have been matured in different cask types to be completely unique and original. The bottle and print are presented in a bespoke photo-archival box, stamped with The Macallan brand and Annie Leibovitz’s name. 
  
A further four individually customised bottles of The Macallan 1949 from its exquisite and highly collectable Fine and Rare collection and celebrating the year Annie Leibovitz was born will also be released.  Accompanied by a signed one-off gallery-sized print, they will be available with a reserve price of USD$25,000 following a world exhibition tour which will take place in Hong Kong, Moscow and New York. The Macallan Masters of Photography: Annie Leibovitz edition is available to purchase worldwide from May 2012, priced at USD$2,750.
Details visit :

No comments:

Post a Comment