2012-02-06

《HOGAN x THE SELBY》

Cosmopolitan, Innovative, Contemporary is the HOGAN's distinctive DNA portrayed by Todd Selby for the launch of the new HOGAN.com website which is no online. Todd Selby,, better known as "THE SELBY" is a portrait photographer, blogger and illustrator based in New York. This exclusive collaboration is a digital and editorial project involving 17 talents in the creative world - all of them portrayed, filmed and interviewed by Todd Selby in their own work environment. Kiera Chaplin, Brian Ermanski, Lisa Fine, Zani Gugelmann, Caroline Irving, Ora Ito, Quentin Jones, Mathieu Lehanneur, David McKendrick, Ambra Medda, Lola Montes, Schnabel, Benn Northover, Gaia Repossi, Federic Sanchez, Ramdane Touhami, Xue Fei Yang, Jean-Francois Piege. All young achievers, talented, rising professionals and artists, selected by Hogan because they represent the new creative reality of our future, the fundamental concept behind Hogan's"Future Roots" project. Each talent is portrayed in his natural style wearing Hogan iconic models, enhancing the versatility and cosmopolitanism of the brand. The images are strongly distinguished by naturalness and spontaneity, captured by "THE SELBY" original perspective. "Working with Hogan on this project has been a great experience. I had the opportunity to reinterpret the Hogan iconic products while shooting my favorite subjects: Creative professionals and artists doing what they love in their working spaces" Says Todd Selby. Discover more on www.hogan.com while experiencing the brand new website.

No comments:

Post a Comment