Givenchy SS2022 Advertising Campaign

Givenchy SS2022l Advertising Campaign produced by Creative Director Matthew M. Williams and lensed by the Korean-born German photographer Heji Shin, who here signs her second fashion campaign for the House. In a series of arresting color and black and white images, this campaign captures the energy of the SS2022 ready-to-wear collection and the excitement of the House's collaboration with the American artist Josh Smith, who brings a hint of subversion to the campaign visuals with his colorful, freestyle brushwork. 
Images art directed by Matthew M. Williams highlight the House's collaboration with the American artist Josh Smith.

The SS2022 campaign sees Kendall Jenner return, alongside other renowned talents, dressed in key looks and carrying Givenchy's statement handbag of the season: the Kenny. A supple, intricately constructed bourse-style bag, the Kenny is a true day-to-evening piece that evokes Givenchy's couture savoir-faire through hand-draped folds and embellishments. Signature G-Cube elements anchor it in the here-and-now, reflecting Matthew M. Williams' vision for the House. 


Diane Lane In Chloé @ The Vanity Fair Party

Diane Lane wore Chloé made-to-measure pleated cream dress in a deadstock silk gauze with contrasting hammered untied silk straps and deep front slits to the Vanity Fair Oscar Party. The dress was designed by Gabriela Hearst and created bespoke

Katie Holmes In Chloé @ Vanity Fair Oscar Party

Katie Holmes wore a Chloé made-to-measure black pleated off the shoulder dress in deadstock silk gauze with a “C” gold brass detail to the Vanity Fair Oscar Party. The dress was designed by Gabriela Hearst and created bespoke by the Chloé ateliers in Paris for the occasion.

Amy Schumer In Chloé Made-To-Measure White Dress @ The Vanity Fair Oscar Party

Amy Schumer wore a Chloé made-to-measure white dress in a deadstock silk georgette set in raw edge chiffon ribbons and a white leather perforated bustier to the Vanity Fair Oscar Party. The dress was designed by Gabriela Hearst and created bespoke by the Chloé ateliers in Paris for the occasion.


Celebrities In Valentino @ The 94th Annual Academy Awards

Zendaya in Valentino Haute Couture especially designed for her by Creative Director Pierpaolo Piccioli and Valentino Garavani Tango shoes. 

Ariana DeBose in Valentino Haute Couture especially designed for her by Creative Director Pierpaolo Piccioli and Valentino Garavani Tango shoes.
STYLIST: Zadrian Smith and Sarah Edmiston

Jamie Dornan in Valentino Double-breast Tuxedo especially designed for her by Creative Director Pierpaolo Piccioli and Valentino Garavani Shoes.
STYLIST: Jeanne Yang

Maya Rudolph in Valentino Pre-Fall 2022 Promenade Collection 
STYLIST: Rebecca Grice

Nicole Kidman Wears Harry Winston @ The 94th Annual Academy Awards

Nicole Kidman wears Harry Winston Harry Winston New York Collection - Eagle Yellow Diamond Necklace, 33.42 carats, set in 18k yellow gold and platinum, Harry Winston Cluster Yellow Diamond Earrings, 5.08 carats, set in 18k yellow gold and platinum, Harry Winston - Winston Cluster Diamond Bracelet, 21.47 carats, set in platinum, Harry Winston - Winston Couture Diamond Bracelet, 19.16 carats, set in platinum and Harry Winston New York Collection - Eagle Yellow Diamond Ring, 4.30 carats, set in 18k yellow gold and platinum to the 94th Annual Academy Awards.

Celebrities In Dior Haute Couture @ The 94th Academy Awards

Olivia Colman wore a Dior Haute Couture long pleated dress with fan effect, in Dior silver silk gazar. 

Jane Campion wore a Dior Haute Couture long black silk crepe dress with "floating" fine grey bead meshembroidered tank top. Stephanie Beatriz wore a Dior Haute Couture Autumn-Winter 2019-2020 pleated, twisted "peplum" dress with an asymmetrical panel in black chiffon.

Rachel Zegler wore a Dior Haute Couture evening dress in black silk tulle embroidered with "vermicelli" diamond shapes of black satin tubes and tassels of fine pearls, held in place by a braid at the back.

Stephanie Beatriz wore a Dior Haute Couture AW2019/20 pleated, twisted "peplum" dress with an asymmetrical panel in black chiffon.

Sophie Hunter wore a Dior Haute Couture SS2020 "cloud" dress in tulle and fishnet; braided, draped and embroidered with a turbulent sky in woven graphite threads, with a pen-and-ink drawing effect.

Giorgio Armani Reopens The Newly Renovated Beverly Hills Boutique

The Armani Group reopened its newly designed Giorgio Armani boutique in Los Angeles, at 436 North Rodeo Drive, Beverly Hills recently. Fascinated by the vitality and spirit of the city, as well as the world of cinema, Giorgio Armani first opened this historic store in August 1988.

The reopening and renovation underscores Giorgio Armani's strong relationship with the world of film, entertainment and music. In honor of the opening, a private cocktail party was held this evening hosted by Roberta Armani in celebration of longtime friend and muse of the house, Nicole Kidman, for her Best Actress nomination for her performance in “Being the Ricardos”. Guests from the entertainment, fashion, society, arts and business worlds gathered with top clients at the newly renovated Giorgio Armani boutique for this exclusive Oscar weekend celebration. 

BRIONI New Faces - Jude Law & Raff Law

Brioni announces Jude Law and Raff Law are to co-star as ambassadors for the House. The father and son pairing made their Brioni debut in the SS2022 campaign. The Laws naturally embody an elegance and class that flawlessly express the urban and Roman flair of the House. Jude Law said: ‘The Brioni dedication to their craft and quality is inspirational, and I’ve always loved wearing their garments. It’s especially joyful to be working alongside Raff with a House rooted in Rome. I formed a special connection with that city during the shooting of The Young Pope, and it feels wonderfully comfortable and like a homecoming.’

Raff Law added: ‘Sharing the frame with my father for Brioni is very exciting. Although we naturally both have different tastes and perspectives, we share a lot of the same passions too. One of those is that we both have a love for clothing and Brioni is something we agree on.’ Mehdi Benabadji, CEO of Brioni, said: ‘Jude Law is a great master of his art and Raff is a rising talent in the same universe. Both of them have a strong personal style and a natural complicity. This authenticity makes the Laws a perfect pairing to reflect Brioni’s modern vision of menswear, in which distinctions of age and personality are blurred by a shared passion for genuine craftmanship and elegance. All of us at Brioni are excited to be working alongside Jude and Raff.’


JIMMY CHOO x MUGLER Exclusive Capsule Collection

JIMMY CHOO x MUGLER Advertising Campaign is a creative partnership fusing two heritages founded on visions of powerful, confident and glamorous femininity, Jimmy Choo has collaborated with the French house of Mugler on an exclusive capsule collection of shoes and boots co-designed by the houses respective Creative Director’s Sandra Choi and Casey Cadwallader. Inspired by the storied history of the French maison and Jimmy Choo’s legacy of glamorous craftsmanship blended with the twenty-first century identities forged by both creative directors, the collaboration takes as its leitmotif the ideas of the extreme and of empowerment. The result is a unique hybrid of two different aesthetics that share strong and dramatic perspectives with design details that not only decorate but stimulate the senses.

The silhouettes are universal: a 100mm heel with a carved, architectural shape and a graphic, sharply squared base. The vamp is elongated, exaggerated, razored to a fine point - a focal-point on the foot, and the body as a whole. The colour palette is focused: black and nude, neon yellow, silver and gold. And windows are constantly opened onto the skin, framing the body with seams, chains, fine leather straps and panels of mesh. Celebrations of powerful femininity in all its forms and guises offered in a diverse and inclusive range of sizes, from 35 to 45.

Reflecting the parallel ideologies of both Jimmy Choo and Mugler, the capsule collection transgresses boundaries, challenging conventions. As the personalities of these two brands and the outlooks of their two creative directors merge, so do the languages, techniques and materials of footwear, jewellery and clothing. Rather than shoes as objets d’art, the body is integral to animate these pieces - to bring them to life, to shape and define them.

The JCXM SOCK BOOTS, at ankle or over-the-knee length, offered in black with nude and vibrant neon yellow with nude, draw material inspiration from Casey Cadwallader’s best-selling, high-octane ‘Spiral’ and ‘Illusion’ bodysuits. Hyper body-conscious clothing, contouring the body to heighten and celebrate the curves of the female form. Here, Choi and Cadwallader translate that to footwear, working with innovative new technologies and specialist hosiery and clothing fabrication teams, as well as Jimmy Choo’s expert Italian manufacturers, to boldly cross the line between clothing and footwear. The JCXM KNEE SANDAL draws on the world of bijoux and haute jewellery so often referenced with the clothes and accessories of both brands. Here, in liquid gold leather and metal chains, a shoe becomes an object of adornment, revealing more than it conceals. The same principal of jewellery meeting footwear translated to the JCXM PUMP, where a precious gold chain forms an infinity loop around ankle and arch, lassoing the shoe to the body.

By contrast, the JCXM STRAP celebrates the art of shoemaking, with strapping that worships the foot with tiny buckled leather straps - an homage to the fine leather sandals of Jimmy Choo in the 1990s, and a signature of Mugler. Here, they cross not only the ankle but the vamp and toe, a graphic tool to frame the foot. They are translated into trompe l’oeil for the JCXM SOCK PUMP - a boot that instead resembles a high strapped, crystal-studded pump on a leg encased in a Mugler stocking - a true fusion of both fashion brands in one statement piece. The logical conclusion to a collection that celebrates the body in every form is the JCXM SANDAL, a shoe that plays with plexi appearing to magically float under the form of the naked foot, only anchored into position with a sparkling crystal ball balanced between the toes. The ultimate marriage of the female form divine and an uncompromising modern glamour - it is unmistakably Mugler, and quintessentially Jimmy Choo.

“Casey Cadwallader’s Mugler is all about celebrating femininity - that’s what drew me to him, to his world, and to the amazing array of personalities he dresses. There’s an inherent connection there between the language of Mugler and the language of Jimmy Choo - our roots in the 1990s, the resonance those have today with a younger generation, but the urge to update, to re-engineer and not just revive. On a personal level - Casey adores shoes, the possibilities for transforming both a silhouette and an attitude through footwear. It’s been a joy working together on this collection, dedicated to the strong women that are at the heart of both Mugler and Jimmy Choo.” Sandra Choi, Creative Director Jimmy Choo. “’A shoe finishes the look and defines character. I have always associated Jimmy Choo with a very strong sense of sculpture in shoes, a balance of sharpness and curve. Both Mugler and Jimmy Choo are forward and sensual, and both worn by strong and confident women. That's why this collaboration makes so much sense. There’s a clear synergy between Sandra and I when we work together.” Casey Cadwallader, Creative Director Mugler.


Juana Martín SS2022 “Reborn” The New Collection - mylifestylenews Top 10's Pick

Juana Martín SS2022 “Reborn” The New Collection returns in person to the Haute Couture Fashion Week in Paris, with a proposal that invites us to get excited about spring again.

Juana Martin is synonymous with elegance and strength, ever since her career has led her to take part on the most important catwalks.

She returns to Paris with Reborn, a collection that shows her most daring and resilient side, without neglecting her more flamenco roots.

The designs have the unmistakable stamp of the firm: extra-large volumes in 
organza, guipure and lace, all in black, white and beige colors as background.

Inspired by spring, Reborn is a parallelism with the force that nature has to come 
back to life. Very elaborate fabrics, sometimes embroidered silk organza that is cut and, with a wiring system, creates flowers that sprout from the garments, nature in full explosion.”As a fighter and optimistic woman, I wanted this collection to be a tribute to the ability that we are having as a society to adapt to the uncertainty in which we navigate”, says Juana Martín.

A differentiating touch, the black and silver studs are defined in its flamenco polka dot, in a more glam and rocker version.

The Reborn looks are complemented by five models from VOA Collective, the 
high-end eyewear brand that stands out for its avant-garde designs, made exclusively by artisans in Japan.

This is the eighth time that the designer has presented at the City of Light and the fourth within the Haute Couture Week in Paris. 

Juana Martin reaffirms herself as one of the most important names in Spanish fashion on the international scene, both for her renown style and for her ability to work with unique fabrics and extreme structures with their own personality.


ETRO SS2022 “Empire of Freedom” Advertising Campaign

ETRO SS2022 “Empire of Freedom” Advertising Campaign

Freedom is living according to personal parameters, better if shared with kindred spirits. Freedom is enjoying the moment, lightheartedly.

Empire of Freedom is the title of the new ETRO advertising campaign, shot by Mario Sorrenti in a space that is both a commune, a house, and an atelier. A laboratory where we live and build, all together, a new reality, sharing passions and exploring the energy of youth.

The libertarian drive, as well as the sense of family, are core values for ETRO. Family as both personal roots and as an enlarged community, made up of bonds chosen by an affinity of visions and passions. And yet ETRO is also a filter: an imaginative and freewheeling way of looking at things and people; a hedonism that bonds.

The images of the campaign portray individuals, alone and in groups, capturing the uniqueness of each one through colored, almost psychedelic, lights. The eclecticism and the multicultural spirit that define ETRO turn into an atmosphere and attitude: everyone can be as one wants to be in this space in which thoughts and fantasies come to life.

Empire of Freedom as an opportunity to reinvent, looking at the future all together with new eyes: the eyes of youth with the spontaneity of a community, following no rules and no orders.

綻放男士春色 I’m Yours

I’m Yours
三月天,初春輪轉,萬物繁盛,適合穿著一些優雅精緻和舒適的衣裳,靈活百搭羅馬式休閒風格不但優雅,從容瀟灑,稱身的剪裁更不經意地傳遞了一種輕鬆愜意的生活態度;Brioni 2022春夏系列透過傳統手工匠藝剪裁縫製的西裝,經過現代風格的重新演繹,讓日常裝束聚焦低調內斂的細節元素,加以昇華。品牌盡顯厚重的歷史底蘊之餘,更要你隨意在任何時間和地點,以最佳狀輕鬆切換,瀟灑地綻放新姿態。
奢華面料和極致的細節進行重新詮釋,用同色系烘托出高級質感。休閒裝選用品牌獨有的高性能面料,如超輕工藝真絲及海島棉。外套採用極致柔軟的磨絨革,再以麂皮和亞麻營造出豐富層次,可輕易搭配由 Escorial 羊毛、羊絨和真絲混紡以及可持續羊毛雙層織造而成的針織衫。從綠、棕、黃到天藍,每一件單品的用色都洋溢著春夏的季節感。
設計總監 Norbert Stumpfl 在正裝和非正裝的剪裁理念之間穿梭自如,超輕的100%亞麻西裝和涼爽的縐紗西裝,可搭配牛仔或絲綢裇衫,廓形更寬鬆、面料更輕盈、褶邊更飄逸,兼顧舒適、透氣和流暢的律動感。男士晚禮服低調,穩重和奢華,盡顯非凡工藝,具個人魅力。Veronese禮服外套所用的錦緞面料,是匠人們用一台19世紀後期的提花機手工編織而成;繁複精細的工藝,前後共耗時五個月。漸變色真絲羅緞晚禮服,是由數不清的同色系紗線手工紡織而成,展示了極致的色彩美感。Leggera 禮服是一款專為夏季設計的晚禮服;輕若無物的雙層織造亞麻,細節處使用超輕絲緞作為點綴,讓這件西裝擁有了如裇衫般的輕盈量感。

服裝成為人與人之間聯繫的生動隱喻,同時不朽的巧手剪裁工藝,塑造出更遼濶的可穿性。Giorgio Armani回到原點,在夢開始的Borgonuovo大道,再次探索制衣理念,設計出提供身體自由而非束縛的2022 春夏系列。解脫思想,簡約主義,忠於最自然,果斷選擇了非正式的休閒裝,既經典又前衛,充滿了輕盈感:輕薄的面料,流暢貼合身形的造型,展現一種平靜和淡然的態度。西服的廓型經過改良,使上裝與下裝協調搭配:立領晚裝襯衫或牛仔夾克,配以羊毛細條紋褲子,或用馬甲搭配百慕大短褲。充滿活力、舒適和大膽的運動風格,既涵蓋了基礎款的藍色、沙色和本白,也有醒目的紅色及綠色,讓人融入和諧的自然世界。




TOM FORD SS2022 Runway Show - mylifestylenews Top 10's Pick

TOM FORD SS2022 Runway Show is heavily influenced by sportswear. After struggling with Ford son’s desire to wear basketball silks to school, he decided to embrace the trend but turn the sports look into evening wear for women. Of course Ford still won’t let him wear basketball silks to school but Ford suppose if he really, really begged him to wear a sequined pair from this collection he might make them for him. Even he wants things that have flash and look cool when he is on Zoom.

There is a 90’s vibe in the air. At least there is for Ford. Perhaps it is the simplicity of the clothes of that era. A great shirt in an incredible color with a cool pair of pants and kick ass shoes. In any case the 2022 take of the 90’s take of the 70’s looks good to Ford and as the beauty standard today is more brash than it was in the nineties so are the clothes.

"It was 25 years ago that I designed a particular red velvet suit that was much photographed at the time and that has recently reappeared on several runways so I decided to reclaim it, albeit altered for now
 in more vibrant colors and a new cut. It is a men’s silhouette as seen on a woman. I have always loved men’s clothes on women and non-traditionally masculine clothes on men. I often try to have a man passing a woman on the runway in an identical look.

Los Angeles changes you. Or at least it has changed me. Returning to America, after living in Europe for 30 years I can feel my taste shifting. A great deal actually. Perhaps it has been the pandemic and more time at home, or perhaps it is the more relaxed lifestyle of LA, but this season I am very much into a kind of glamour that is still chic but more straightforward and somehow still casual. There is a glossiness to LA. An almost airbrushed kind of beauty that starts to permeate the mind…

Increasingly people don’t dress in fashion for day but only for night. Or for social media. Instagram may actually be what saves fashion in the end. People now seem to only get dressed up in a major way for a red carpet or to fill their pages with shots of themselves in powerfully stylish clothes. Black doesn’t photograph well and so clothes need to be increasingly cartoon like to have power on the tiny screens of our phones. It is altering our perception of beauty. It has certainly altered mine.

Photogenic clothes today by their very nature mean that they are not at all timid. Our beauty standard is a bit tougher, sharper. My clothes this season are simple in cut but not in impact. I dress quite a few celebrities or those who want to look like them and day clothes as we once knew them have given way to jeans and tee shirts or yoga pants and sweats. My “day clothes” are only really day in an alternate celebrity fashion reality or in the alternate reality of day on social media. As I believe Diana Vreeland once said: “I know it’s a lot but is it enough?” In real life most pieces in this collection are evening clothes. Sleek and clean, but potent. My customers will break these clothes down into key pieces to mix with their jeans or sweats for day or wear head to toe for night.

It has been said that I don’t like color but my first hit Gucci shows were filled with color and my Yves Saint Laurent shows were always a mix of colors that were true to the Saint Laurent legacy and often seemed to clash. That has stayed with me and the influence of those years of my early career are present in my SS2022 collection.

I do in fact love color but I find that it takes over the silhouette unless carefully put together. This collection is filled with color: nude, lilac, chartreuse, pale aqua, shocking pink, cobalt, spring green and silver, gold and bronze. I either like tones of the same color worn together or hard clashes that shock a bit. A little bad taste is always good taste in my book.

Mostly, I think that this is a hopeful collection and at a moment when we all need hope. We need that now more than ever. Spring is always that way for me but this one is particularly important. We all need a bit of light in our lives right now. Which leads me to my use of metallics which are very present in this collection. In fact the entire ending of the show is gold. The last look is a beautiful but casual and modern summer bride. Not a bride suited for a church wedding but one suited for a quiet summer wedding by a pool at home. A modern bride. Slick, relaxed, but with some flash. And most importantly full of optimism and hope." - Tom Ford.