Tommy Hilfiger SS2014 Menswear collection <Westcoasting> is inspired by a road trip adventure through California. Prepare to discover the wonders of the west: sunrise surfs, beachfront clambakes, relaxing under palm trees and exploring rugged canyons. The collection takes its inspiration from California’s diverse landscape, embracing bright colors, bold patterns and versatile styles. Celebrate the excitement of a road trip adventure, from the Hollywood Hills to the Golden Gate Bridge and everywhere in between.
The first fashion theme, <Monterey> takes its inspiration from the seaside fishing town known for its stunning vistas of sparking Pacific waters. Styles embrace the classic red, white and blue color combination, with accents of turquoise inspired by the ocean. The look is all about mixing fabrics, colors and layers; on chilly springtime evenings, keep warm in double-dyed denim, a sporty nylon jacket with a cotton interior, or textured sweaters with nylon details. Under the cuff of a khaki chino, find an unexpected pop of tomato red. Knit cardigans are lined with nylon, while checkered button-down shirts can pair with a crew-neck sweater or athletic zippered parka. The aesthetic is bright blue, snow white and tank red offset by viridian green, instantly reminding of the ocean. It’s classic Americana, with a fresh touch.
Next stop on the road trip is <Palm Springs>, the desert oasis where palm trees juxtapose a surrounding mountain landscape. The fashion group embraces faded, sun-bleached hues like palm green, ceylon yellow, butterscotch and retro red. Accents of grey and white add a modern aesthetic, allowing the bright colors to really stand out. When hiking the Apple Canyon, a khaki jacket can easily pair with burnt orange shorts or an apple green sweater. If relaxing by the poolside, a checkered polo is laidback chic. It also introduces a chambray statement: shirts, jackets, shorts and trousers feature chambray mini patterns, stripes, checks and over-dyed paisleys.
For the final stop on our whirlwind road trip, we head west to <Santa Barbara>. The fashion group exudes a subdued, clean and quiet aesthetic for the modern sartorialist, whether sipping cocktails on the beach or exploring rugged terrains. Subtle tones in khaki, taupe, dune and gray – mixed with pops of orange – embrace the quintessential laidback Californian vibe. Stroll along Santa Barbara’s boardwalk in a sun-bleached poplin shirt and casual Bedford short, or pair graphic oversized paisleys and engineered stripes. When the high seas beckon, a sailing trip is made all the more stylish in nautical snow white trousers, folkstone grey shorts or khaki Bermudas.