VERSACE SS2023 Men's Advertising Campaign
VERSACE SS2023 Men's Advertising Campaign features Mark Vanderloo and Ivan De Pineda and nearly three decades since they first featured in a Versace campaign. Photographers Mert & Marcus have created a series of studio portraits which echo the original 1996 campaigns in which Mark Vanderloo and Ivan De Pineda made their Versace debuts. This campaign celebrates the two models as the Versace icons they are, now and always. Both men wear fluid satin coats and tailored separates which define Versace’s proposition of modern male opulence.
Models Ottawa Kwami, Anthony Thomason, and Mark Vanderloo Junior also star in the campaign wearing monocolor knitwear, body-fitting tops, diamond-slashed leather, golden jewelry, and ready-to-wear separates and accessories in the Versace Allover motif. “I love these images of Mark and Ivan. Since the 90’s they have defined what it is to be powerful, sexy, sensitive and caring. They are true Versace men - not afraid of expressing their creativity through clothing and their friendship through the closeness of their relationship.” - Donatella Versace.