2013-03-08

POMELLATO @ An Enchanted Journey Through Italy

Pomellato hosted an exclusive preview by bringing the best of its collections to Hong Kong, just one of many  stops on its enchanted ‘Treasure Tour’  with a presentation hosted by the famous actor-performer Chris King. King gave the guests a first glance at the collection on an enchanted fantasy tour of the famed Italian art cities that are evoked by the most iconic Pomellato jewels. 12 Showcases were setup throughout the venue, matching the elegant and prestigious nature of the brand.
Over the years, many Pomellato iconic pieces have turned into international celebrities in their own right. From Nudo, the ring with endless nuances, to the aristocratic Victoria and its Victorian jet, from Tango and its swaths of diamond pavé, to POM POM, the exclusive Haute Couture collection of the Milanese maison, featuring one-of-a-kind jewels.
POM POM was born in 2007 to celebrate the first 40 years of  Pomellato. POM POM is a totally original collection, consisting of unique pieces that travel around the world – real objects of desire, to be presented in Hong Kong for the first time. POM POM rings feature exceptional gemstones, for which new craftsmanship techniques have been specially conceived so as to set off their colours and impressive proportions in an extraordinary way. It is the expression of total artistic freedom combined with fine craftsmanship – and whose passionate style breaks every mould, totally in keeping with the innovative spirit of Pomellato.
The Milan-based jewellery company, was founded by Pino Rabolini in 1967 and rapidly expanded to become the fourth largest jeweller in Europe today. The Company stood out from other luxury jewellery brands by introducing the concept of 'prêt-à-porter' into the industry - a true revolution at the time. The brand creates ready to wear jewellery that are wearable on any occasion, allowing women to exude self-assurance and elegance. All Pomellato jewellery is crafted with the highest quality of raw stones and exceptional craftsmanship by their artisans in Italy.
Pomellato began with a classic jewellery-making tradition, and today, the brand has developed a unique set of innovative stone cutting and setting methods, conferring characteristics of shape, light and colour to the jewellery, giving the whole range an unmistakable personality and style. Although the innovative brand is constantly reworking their collections into dynamic and modernistic styles and designs, Pomellato's tradition and values on the aesthetics of beauty will always be the inspiration to their creations.
Pomellato began with a classic jewellery-making tradition, and today, the brand has developed a unique set of innovative stone cutting and setting methods, conferring characteristics of shape, light and colour to the jewellery, giving the whole range an unmistakable personality and style. Although the innovative brand is constantly reworking their collections into dynamic and modernistic styles and designs, Pomellato's tradition and values on the aesthetics of beauty will always be the inspiration to their creations.

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