《TAG Heuer Opens @ ifc Mall》

TAG Heuer opens its door in ifc Mall recently with Chang Chen was wearing a wardrobe must-have from the TAG Heuer Carrera Heritage collection and Lynn Xiong was wearing a boutique exclusive piece from the TAG Heuer Formula 1 Ladies Steel & Ceramic collection that exudes ultimate sophistication.
The 400-square-foot space located at podium 2 of ifc mall articulates TAG Heuer’s identity with the concept “Time never stops”.Using curve walls for window display connects the store from the inside to the outside; metaphorically narrate the form of time. The LED spotlights along the grooves cast light fill the store with multiple layers, exuding a graceful yet warm vibe. The store design is a perfect match of the brand’s modern elegance. To mark this auspicious grand opening, an array of TAG Heuer boutique exclusive pieces is also displayed throughout the store, such as the Carrera Calibre 16 with black mother-of-pearl dial, and the Monaco 24, to name a few.

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