GEOX @ SS2014 Collection

GEOX SS2014 women collection highlights the floral patterns, soft powdery tones, surface treatment and spirit-lifting imagery of the Eden pushes its  revolutionary technology into new grounds. The original Geox patent was  improved significantly creating a range of footwear that is sturdier, more rainproof and six times more breathable. An unmatched boon for women on the move, eager for an eco-friendly lifestyle filled with family events, work appointments and hobbies. Needs that the Geox brand understands and accommodates with the utmost care and attention. 

 The technique is applied to assorted styles, fits and heights that unthread stylishly throughout the multi-occasion collection. Sneakers, both high and low, peep-toe pumps, loafers and strappy sandals with contrast piping and ballerina flats with a special focus on buckled wedges and kitten heels. Geox’s take on the flower power brings to life blurry florals on canvas in shades of rose and beige, while mirrored effects and glittering gold and silver details add shine to sandals and sneakers. In terms of colors, pearlized leathers in light gray and toffee brown are seasonal favorites while goat leather and suede sling-backs and are revved up with geranium red, mink brown and sundrenched yellow.

The Geox evolution and its drive for innovation seep into the bag world, a full-range line studied to offer top versatility, function and capacity. An assortment where even the smallest detail becomes a technical asset – multi-purpose messenger bags, shoulder bags that double as backpacks and zips that reveal inner compartments to increase space. All complemented by a researched and modern aesthetic, heightened by Geox’s technological soul. All the materials are ultra resistant, anti-tear and wear, repellant to water and stains. The color palette includes silver, apple green, turquoise, orange, lemon, taupe and brown.

GEOX Designed by Patrick Cox combines Cox’s cutting edge style and eye for design with GEOX’s unparalleled offering of comfortable ‘breathable’ footwear to create the ultimate shoe for fashion conscious men; a revolutionary concept which merges fashion with functionality and Italian quality with contemporary style. The collection contains an almost minimalist mood which is reflected in his newsiest collection, through the use of a natural colour palette, contrasting textures and urban materials.

 The collection, made up of classical styles is given a modern re-vamp with the use of contrasting and unusual textures and materials. A derby shoe, a Chelsea boot and sneaker in supple, butter soft suede appear to have been ‘dipped’ in glossy paint. The textual contrast of matt and shiny is then further enhanced by the two-tone aspect of these pieces; tan and orange, black and white, sand and milk. Cox adds a touch of his legendary ‘pop of colour’ trademark in this minimalist collection, by fusing sports inspired primaries of orange, yellow and royal blue throughout his natural colour palette of black, taupe, white, tan and sand.

 The hero pieces in the collection, which Cox is most excited about, is the new sporty sneaker and loafer hybrid group. Marking the success of the third year of the GEOX Designed by Patrick Cox collaboration, this contemporary group of models is designed with a 2 part sole with a chromed shank. There is a clean concealed lacing running shoe in pebbled leather with bright contrast lining and sole, whilst the boat shoe is a given a modern, minimal update as Cox replaces the lacing with elastic, in offbeat tricolor combinations.

The Men Collection is a transversal vein pulsates dedicated to an urban traveler who rigorously seeks stylish top-performing footwear for his daily engagements. In that light, the groundbreaking technology behind the patented thermo-regulating properties that have catapulted Geox to world fame, has evolved into a new line represent THE ULTIMATE BREATHABLE SHOES – ultra flexible, breathable and feather light thanks to 7 mm maxi pores on the sole, combined to Geox’s signature membrane.

This high-performing technique provides the highest level of performance, even in the hottest climates. The soft and flexible upper mold fits like a glove, allowing a freedom of movement and top versatility that is hard to match. The anatomic sole offers the pleasurable sensation of walking barefooted.

 The highlights include a modern and fresh selection of Velcro-strap sandals, driving loafers and sneakers, in waxed leather, suede and technical materials, tinted in muted shades of pearl gray, navy, dusty blue, chestnut and toffee brown, plus a flash of orange and lime. The main collection, instead, channels a vast imagery - urban moments, nomadic travels, the brave explorer and a sea-side escapade.

A broad selection of sneakers, high tops, desert boots, boat shoes and loafers are the top choice for informal affairs and casual Fridays. Styles that nod to the past with sleek silhouettes in suede, calfskin and canvas, at times tumbled and delavè for a true vintage appeal. As always, each pair features Geox’s  hallmark breathing technology and thermo-regulating properties. The wide spanning color palette is hard to resist, from the timeless elegance of ivory, navy and caramel to the exotic hues of papaya and mango to accents of flaming red and turquoise.

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