HUGO BOSS @ HUGO Women Spring 2014 Collection

HUGO BOSS HUGO women spring 2014 collection uses the basic elements to create totally new designs.Transparency, luminous shine, fluid fabrics of contemporary elements. Back to Nature, this is the concept behind the new HUGO Womenswear. There are innovative aqua prints, airy materials and unusual organic cuts – the elements provide fresh impulses for modern designs. HUGO presents its signature clean looks, but with surprising new twists.

Shimmering surfaces, flowing silhouettes, crimped hems: this collection is tangibly softer than its predecessors. Precision-cut pieces that are hallmark HUGO like the pure wool tuxedo jacket with its very skinny shawl collar meet loose-fitting counterparts like a semi-transparent silk blouse with cream and black color blocking. A white summer blazer has see-through sleeves and a high-gloss finish; a black etui dress with T-shirt sleeves features an insert with stud detailing. The fluidity of the looks is distilled in a collage print picturing pooling water; the wavering surface adds an organic touch to a light silk blouse with a hidden placket.

This spring HUGO clearly has more insights in store than ever before: transparent materials are a key element of the collection. A slim-cut silk blouse tells a heavenly dégradé color story, moving from cumulus white to a soft celestial blue; the look comes down to earth with skinny white jeans showing leather piping along the seams. Tangible proof that transparency works even with typical HUGO radicalization: a see-through blouse with a stand-up collar and decorative diagonal seams.

From sky blue through sunset red to grass green: the HUGO palette draws on the elements to paint an abstract patchwork print that features on a silk shirtdress. Not quite as nature-minded: the black & white rhomboid pattern on a silk blouse, for example. Or the photo-print with its fluorescent light show of a big-city night sky. It turns even the tradition-laden trench into a completely different piece in nylon.

No comments:

Post a Comment