Kent & Curwen SS2017 collection in partnership with
David Beckham and created a wardrobe made up of masculine pieces that are both
relatable and resonant of true British style.
The focus is on the re-appropriation of British classics and the influence of the brand’s rich history and unique heritage, which spans 90 years, refreshing them and reimagining them for a contemporary lifestyle.
British sporting
and regimental traditions, so synonymous with the Brand, have been reinvigorated
by using the heritage stripe motif in a contemporary knitted bomber jacket and knitted
sweaters as well as details of under collar and plackets, offering a subtle nod
to the brands beginnings while keeping a strong modern attitude.
The college blazers are reinvented in deconstructed single and double-breasted shapes and top stitched like work-wear. The regatta motif is featured here again in exclusive stiff cotton or as a subtle under-collar detail.
A new style for summer is the
‘shacket’, somewhere between a blouson and shirt it’s the perfect modern summer
wardrobe staple. In subtle cotton seersucker when matched with trousers in the
same cloth creates a sophisticated casual summer look while when cut in large
sky blue and white stripes creates a strong relaxed summer statement. The casual trousers are cut slim with subtle side adjuster details creating a modern silhouette. The collection also features several shapes of shorts from a tennis length in regimental stripes to Bermuda shorts in seersucker.
Kent & Curwen staples are updated including the hooped and raw finish rugby shirts and T-shirts re-worked and authentically stonewashed for a vintage effect and elevated through embroidered patching on the chest, a nod to old school collegiate style featuring the signature 1926 Rose patch and famed Three Lions, to elevate an off-duty outfit and reaffirm Kent & Curwen’s ties to its English heartland. A collection of pieces with roots in English tradition that fits seamlessly with how men around the world dress today, continuing to find new inspiration from its history.
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