2016-12-23

LOEWE AW2016/17 Men Collection

 LOEWE AW2016/17 Men Collection, Jonathan Anderson explored how to articulate familiar silhouettes against an abstract, ostensibly natural world.


The result presented here amid mushroom-shaped sculptures and modular elements in the process of morphing is an exaggerated normality, manifest in garments and accessories that have been blown up to become bigger versions of themselves.


The visitor to LOEWE St Sulpice steps into an unspecified all-enveloping mindscape, the abstract backdrop for this latest men’s collection.


The effect is one of emotional comfort as well as a heightened focus, as the uncompromising, immersive environment forces the mind to be present.


Oversized, hyper-relaxed silhouettes in earthly primeval colours permeate the collection, as does a calm, cosy feel most evident in slouchy sleepwear-inspired hats.


Standout pieces include long knitted colour-block cardigans inspired by an early 19th century Indonesian scarf motif and pterodactyl print silk shirts.


LOEWE’S material expertise is present in pure denim looks made from a canvas fabric woven from scratch, as well as leather pieces that trick the eye to think they’re denim.



A recurring Sunrise print underscores the positive outlook of the house at the dawn of a new year.


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