2013-08-27

DAVID YURMAN @ Fall 2013 Ad Campaign

 DAVID YURMAN debuts its Fall 2013 campaign featuring Kate Upton and Dree Hemingway. Shot by Peter Lindbergh, the new campaign, entitled Beauty in Contrast, captures the signature elegance and relaxed American luxury of DAVID YURMANWith Beauty in Contrast, the brand celebrates the season with a range of diverse elements that coexist in a delicate balance elegant and refined pieces are the perfect counterpoint to earthy and artisanal designs, new collections are coupled with iconic favorites, and minimalism and abundance mingle effortlessly.
 The campaign captures a kaleidoscope of distinct character and style: the easy, all-American warmth of Kate Upton and the patrician refinement of Dree Hemingway. Each of these women are styled in a contemporary combination of legendary designs and selections from the Fall 2013 Collection, including Willow and the new mini version of the DAVID YURMAN® Signature Pinky Ring. Minimalism and abundance are stylistically juxtaposed throughout. Graceful, feminine designs are the counterpoint to masculine, artisanal creations.
"Beauty is always more intriguing in contrast, through design, styling, and imagery, we tell a story of contrast in all its mesmerizing beauty.” Said founder David Yurman.

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