TOD'S group is supporting the restoration of the Coliseum in which it will not have any economic or advertising/commercial return for the company. This project of patronage is initiated to reflects the desire to protect and promote the Italian culture. This involvement of its skills, traditions and culture make the country more competitive and creates more opportunities for people who work there and love its history and its traditions. Diego Della Valle, the president and the CEO of the group is hoping this important initiative encourage other companies and private patrons could be proud of their culture and country to follow and strengthening their country's image and creditability worldwide. Bravo, TOD'S!
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