JW ANDERSON SS2020 Advertising Campaign
JW ANDERSON SS2020 Advertising Campaign features both Men’s and Women’s collection. As with the brand’s previous campaign, SS2020 was shot by renowned photographer and filmmaker Tyler Mitchell and styled by long time Jonathan Anderson collaborator, Benjamin Bruno.
The campaign features some of the same models from the previous campaign, plus some new faces who were street cast exclusively for this project.
In Mitchell’s signature style, the images feel young and carefree, aligning perfectly with JW Anderson’s playful ethic. The motifs of spirited elevation and empowerment on stilts for AW2019 have evolved into a giant oversized tricycle and other signifiers of British suburban youthfulness for SS2020.