COACH held its Spring 2020 men’s and women’s collection for the brand on the Spur and Coach Passage, the newest sections of the High Line, in New York City.
The Spur features the High Line Plinth, the first site on the High Line dedicated solely to a rotating series of new, monumental, contemporary art commissions.
The start of a decade. Change, urgency and raw, authentic energy. A bright collision of beginnings, past and present.
Free spirits making their way across the High Line park in unapologetically practical sandals and sneakers. Real, grounded, connected open to the infinite possibilities of a fresh decade.
78 bags, each an archive design from one of the brand’s 78 years, authentically re-mastered.
The brand’s heritage graphically subverted with vibrant color, the electric attitude of New Wave and today’s new New Wave.
The energetic pop illustrations of Richard Bernstein playfully juxtaposed with Coach’s strong, straightforward leather-goods heritage. A purposeful synthesis of stripped-back and upbeat. This vivid, reimagined past, as dynamic as the city it’s made for.
The inaugural piece is titled Brick House by Simone Leigh, who was also in attendance at the show along with Robert Hammond, co-founder and executive director of the Friends of the High Line.
In honor of the show, the brand made a donation on behalf of each of the guests to the High Line’s Adopt-A-Plant program.
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