Valentino’s 2024 Chinese New Year Collection deepens the brand’s reverence for local culture, celebrating the harmony between the Maison’s classic Rosso and the Chinese tradition. In honor of the holiday, Brand Ambassadors, Yang Yang and Yang Zi star in a new story, featuring wishes loaded in festive lanterns. For Chinese New Year, the iconic color palette of Valentino makes a statement, offering best wishes through the symbolic red color.
The 2024 Chinese New Year Collection redefines classic Maison elements, and the red VLogo sets the tone of each item, as a tribute to Haute Couture and craftsmanship. For the women’s selection, an iconic red dress and red VLogo Jacket add festive flare to classic Valentino designs, while the Valentino Garavani VLogo Signature slingback, Valentino Garavani Locò mini bag, Valentino Garavani Locò bucket and Valentino Garavani VLogo Moon mini bag - all highlights of the new collection - find themselves reimagined in the Rosso hue.